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Ig Comment

Comment response strategy and semi-automated handling. Defines response rules by comment category, maintains the creator's authentic voice, and ref…

Claude skills4 min read

By nicojunk/claude-ig, MIT licence. Shared here with credit.

IG Comment -- Comment response strategy and automation

Key references:

  • references/comment-responder.md -- Make.com automation blueprint, webhook setup, response templates
  • references/account-baseline.md -- current response rate, average response time

Phase 1: Strategy Overview

Why Comments Matter

  • Instagram rewards accounts that generate conversations (comments + replies)
  • Every reply is a signal to the algorithm that the post is worth distributing
  • Unanswered questions reduce future engagement (followers stop commenting)
  • Comments are the top source of DM conversations (and conversions)

Response Rate Target

  • Target: Respond to 30-40% of all comments within 2 hours
  • Priority: Questions and high-intent comments get 100% response rate
  • Minimum: Never let a question go unanswered for more than 24 hours

What NOT to Respond To

  • Single-emoji comments (heart, fire, clap) -- like them, do not reply
  • Bot/spam comments -- delete and block
  • Promotional comments from other accounts -- delete
  • Comments with only tags (@friend) -- the tag IS the engagement, no reply needed

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